New & Future Fathers

Gear Up for the Greatest Adventure Yet

Welcome to fatherhood—where every day is a new milestone, every challenge comes with a reward, and every moment becomes a memory worth keeping. Whether you're preparing for your little one's arrival or already navigating the early days of dad life, the New & Future Fathers Collection is designed to support, celebrate, and equip you for this incredible journey.

Discover More About This Apparel

From ultra-comfortable essentials for sleepless nights to meaningful keepsakes that capture the joy of fatherhood, every item in this collection is made for dads who are just starting their adventure. Whether it’s a laid-back tee that embraces dad life, a cozy hoodie for those late-night feedings, or accessories that make parenting just a little bit easier, you’ll find quality, comfort, and a touch of humor—because every dad needs a great dad joke up his sleeve. This is more than just apparel—it’s a celebration of the journey ahead. So whether you're counting down the days or already knee-deep in diapers, Hammer & Rattle is here to remind you: you’ve got this, Dad.

Advice for New Fathers

Becoming a dad is exciting, overwhelming, and amazing all at once. Here are a few simple tips to help you along the way: Be Present – Spend time, hold them, and enjoy the little moments. Support Your Partner – Teamwork makes everything easier. Go with the Flow – Expect surprises, stay patient, and embrace the chaos. Bond Your Own Way – Talk, cuddle, sing—whatever feels right. Your baby already knows your voice and loves you. Take Care of Yourself – Rest when you can, eat well, and don’t be afraid to ask for help. Capture the Moments – Take photos, write down memories, and enjoy every stage—it goes by fast. Trust Yourself – There’s no perfect way to be a dad. Love them, show up, and know you’re doing great.

You’ve got this, Dad!